A highly analytical digital specialist focusing in the day-to-day operations of our client’s digital media plans.
Megan graduated from Reed College in May 2017 with a degree in Political Science. During her undergraduate career, she spent extensive time conducting research on climate change policies, financial regulation, and the relationship between policy tools and target populations.
Megan wrote her senior thesis on the regulatory design of the Dodd-Frank Wall Street Reform and Consumer Protection Act. She was excited to find that regulators anticipate firm evasion and actually design rules with mechanisms to capture evasive behavior. Despite this, financial industry influence during the rulemaking process generally softens attempts at stringent regulation. Megan's fascination with political strategy and target behavior led her to the world of campaign media and advertising, where she finds the combination of politics, strategy, and psychology exhilarating.
As an avid runner, cyclist, and rock climber, Megan’s political activism was sparked by a strong passion for the outdoors. Her time spent exploring the Pacific Northwest’s incredible terrain has made her a staunch advocate for environmental protection.
At Winning Mark, Megan’s work involves optimizing campaign ads, analyzing campaign metrics, assisting in creative production, and researching new digital media platforms and innovations.