How Spotify Builds Your Discover Weekly Playlist

Ever wonder what makes Spotify’s Discover Weekly Playlist so fresh, familiar and fitting to you? According to writer, Adam Pasick, from digital news outlet “Quartz,” it majorly has to do with three things: other people, your own tastes, and algorithms.

My Experience at the 2016 Women Grow Leadership Summit

One week ago I left for a leadership summit. I was excited, eager, nervous… But, mostly, I was scared. I was just about to fly out to represent Winning Mark at a Leadership Summit for women entrepreneurs and leaders in the cannabis industry. I know! It sounds cool. And it was cool. I got to… Read more »

9 Things This Teenager Taught Us About Phones

16-year-old Grace was kind enough to keep an audio diary of everything she does on her phone. Listen to her navigate through endless app alerts, group messaging drama, clueless grown-ups, that bizarre old technology of email and even how she handles a sext request. Grace has some pretty good advice all around, even if you don’t know any teens.

Twitter’s Current Struggles and Potential Solutions

Twitter has proved itself as a powerful tool in political online organizing – from helping Arab Spring protesters share information and draw international attention to GOTV pushes in the United States. But as yet another CEO steps down, it has become clear that there needs to be a discussion of what Twitter currently is compared to what Twitter… Read more »

Hard to Give: Friction in Online Donations

Friction in online donations has always been a huge issue for campaigns and a dilemma for our team at Winning Mark. When it is time consuming or difficult for supporters to donate, campaigns lose supporters and dollars. Account-based (“one-click”) donation applications like Blue State Digital, NationBuilder and the VAN provide technology that is a step in the right direction, but… Read more »

Millennials Increasingly Supportive of Unions

New research by the Pew Research Center shows that millennials are increasingly viewing unions favorably. “The strongest supporters for unions are people under 30 years of age, people who make less than $30k a year, and African-Americans rather than whites or Hispanics,” writes Michael Byrne of the AFSCME Blog. “A challenge for unions will be mobilizing these groups politically.”

Study: Fundraising through online social networks: A field experiment on peer-to-peer solicitation

Abstract from the study by Marco Castillo and Ragan Petrie from the Interdisciplinary Center for Economic Science (ICES), Department of Economics, George Mason University, and Clarence Wardell from tinyGive, Inc. in Washington, DC: Two main reasons why people donate to charity are that they have been asked and asked by someone they care about. One would therefore… Read more »

Images on Twitter: Why do some attached images preview and others do not?

Recently, the social media management platform, Hootsuite, announced that it will be supporting pic.twitter.com for all Hootsuite Pro users. It appears that they will also be updating this support as the default setting for image sharing from any Pro-user dashboard. @swatkinss Hey there! It will be set as the default image upload service for all… Read more »

We’re hiring a Digital Analyst (Position Filled)

UPDATE: This position has been filled.  Please contact us if you would like to be considered for future opportunities. Job: Digital Analyst Description: We are seeking a dynamic, intelligent, and fun new member to join our team at Winning Mark, a digital media agency.  We work with a variety of clients, typically including those involved… Read more »